The 4 Things to Keep in Mind for an Enhanced User Onboarding
What is user onboarding? To cut the long story short, let me bring you an example. Imagine you have invited people to your home which is located in a forest deep in the trees and bushes. And you want to make sure your guests find the house and don’t leave without paying you a visit.
How to come up with a winning UX strategy for your mobile app
I believe you’re reading this article to discover a UX strategy that would improve your mobile app’s user experience and increase engagement.
And we are going to do exactly that.
The 7 Absolutely Stunning Tools for Product Managers
Product management is not like taking the product from point A to point B, it’s more like a do-it-all job and it requires you to take the product from point A to point Z. A product manager thus has to be present everywhere from sketching the prototype to the sales of the end product.
Sign Up Form Best Practices: 4 Ways to Boost Registration
Signing up for freebies like eBooks, whitepapers, checklists, demos, and free trials can feel so good. But this feeling of joy can easily be swept away by the requirement (often useless) to fill in tons of sign up fields to eventually get your freebie. Because, you know, apart from being inconvenient and time-consuming, these might look rude too.
Why the Hell Do People Delete Your App
Getting users to install your app is half the battle. Making them use it constantly is another key thing to consider. As of 2015, developers have been submitting over 1,000 apps to Apple’s App Store daily. And, yes, you got it right! Across all industries, the churn rate reaches 95% within the first 90 days of app installation. So, what are the reasons behind app uninstallation?
How to Improve Your App’s User Retention
So you have acquired your app users! Success!! But the hard work is not over. App’s are ever changing and updating with new features, therefore, there is no end point with an app. You want your users to stick around and not disappear. Establishing a user retention plan is definitely the next step.
How to Effectively Measure UX with Google HEART Framework
Gut feeling is good but data-driven UX design is better. Still, the collectible data can be overwhelming, and the product teams might be working toward conflicting goals. The problem here is not in data since people have more data now than ever before. The whole problem lies in managing that data.
12 Conversion Mistakes that Kill Your Product’s Growth
Marketers define conversion as mostly the point at which the recipient of a marketing message performs the desired action i.e. responds positively to your call-to-action. Conversion can take different forms. For example, getting someone to open an email is a conversion, having them click on a call-to-action button inside that email is yet another conversion. Going to the landing page and filling out a form to download an eBook is conversion. And ultimately, making a purchase i.e. buying your product or service online or subscribing to a paid plan is a conversion.
What is UX Design? Tools and Resources to Get Started
If you are into creating a product that has the customer in mind, then UX design is your thing. It’s so much more than just designing for a screen since it takes into account all the aspects of a product or service. While a designer makes a button, a flow, or a toggle beautiful and functional, a UX designer focuses on all the disciplines that make the user experience great as a whole.
Mobile Heatmap: One of the Best Tools to Visualize User Behavior
While traditional mobile app analytics provides key metrics and information on demographics, a mobile heatmap is an essential tool that visually displays user behavior in an app. Thus the value of heatmaps in tracking users’ app usage patterns is invaluable.
